And with a wave of merchandising almost ready to go, there is every indication of fadish success.
Wikipedia foundation.
faddish — /ˈfædɪʃ/ (say fadish) adjective 1. resembling a fad. 2. given to fads. –faddishness, noun …
faddish — [fadish] adj. 1. having the nature of a fad 2. fond of fads; following fads faddishly adv. faddishness n … English World dictionary