infotisement

infotisement
An advertisement meant to describe and promote the attributes of a companys specific product or service in the guise of a non-proprietary, informational format.

Wikipedia foundation.

Игры ⚽ Поможем написать курсовую

Look at other dictionaries:

  • Infotisement — Coined in 2000 by copywriter Matthew McDermott, an infotisement is a print article that, on the surface, provides readers with useful news or information on a topic, but whose ultimate purpose is to promote or sell goods or services related to… …   Wikipedia

Share the article and excerpts

Direct link
Do a right-click on the link above
and select “Copy Link”